Usability Testing For Survey Research

Usability Testing for Survey Research provides researchers with a guide to the tools necessary to evaluate, test, and modify surveys in an iterative method during the survey pretesting process. It includes examples that apply usability to any type of survey during any stage of development, along wit...

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Bibliographic Details
Main Authors: Geisen, Emily (Author), Bergstrom, Jennifer Romano (Author)
Format: Book
Language:English
Published: Cambridge, MA Morgan Kaufmann 2017
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