Business-to-business advertising a marketing management approach
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| Other Authors: | , |
| Format: | Unknown |
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Lincolnwood, Ill.
NTC Business Books
1991 (1993 printing)
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| Online Access: | Click Here to View Status and Holdings. |
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Business-to-business advertising how to compete for a $1-trillion-plus market
Advertising planning and implementation
Advertising and Promotion An Integrated Marketing Communications Perspective
