The marketing planner

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Bibliographic Details
Main Author: McDonald, Malcolm H. B. 1938-
Format: Unknown
Published: Oxford Butterworth-Heinemann 1992
Series:The Marketing series
Subjects:
Online Access:Click Here to View Status and Holdings.
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100 1 # |a McDonald, Malcolm H. B.  |c 1938- 
245 1 1 |a The marketing planner  |c Malcolm H.B. McDonald 
260 # # |a Oxford  |b Butterworth-Heinemann  |c 1992 
300 # # |a vii, 143 p.  |b ill.  |c 24 cm 
490 1 # |a The Marketing series 
500 # # |a Includes index. 
650 # 0 |a Marketing  |x Management 
650 # 0 |a Marketing  |x Planning 
840 # # |a The Marketing 
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