Lifestyle and event marketing building the new customer partnership
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Main Author: | |
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Other Authors: | |
Format: | Unknown |
Published: |
New York
McGraw-Hill
1994
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Item Description: | Spine title : Lifestyle & event marketing |
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Physical Description: | xvi, 263 p. 24 cm |
Bibliography: | Includes bibliographical references (p. 249-258) and index |
ISBN: | 0070561532 |