The CIM diploma case study book

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Bibliographic Details
Main Author:	Pearson, David J
Corporate Author:	Chartered Institute of Marketing
Format:	Book
Published:	Oxford Butterworth-Heinemann on behalf of the Chartered Institute of Marketing 1994
Subjects:	Marketing Marketing > Management
Online Access:	Click Here to View Status and Holdings.
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245	1	1	\|a The CIM diploma case study book \|c David J. Pearson
260	#	#	\|a Oxford \|b Butterworth-Heinemann on behalf of the Chartered Institute of Marketing \|c 1994
300	#	#	\|a 265 p. \|b ill. \|c 24 cm
650	#	0	\|a Marketing
650	#	0	\|a Marketing \|x Management
710	1	#	\|a Chartered Institute of Marketing
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