Open Tourism Open Innovation, Crowdsourcing and Co-Creation Challenging the Tourism Industry

Open Tourism Open Innovation, Crowdsourcing and Co-Creation Challenging the Tourism Industry

This book examines the concepts of open innovation, crowdsourcing and co-creation from a holistic point of view and analyzes them considering their suitability to the tourism industry. Methods, theories and models are discussed and examined regarding their practical applicability in tourism. The boo...

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Bibliographic Details
Corporate Author: Ohio Library and Information Network (isuing body)
Other Authors: Egger, Roman (Editor), Gula, Igor (Editor), Walcher, Dominik (Editor)
Format: Manuscript Book
Language:English
Published: Heidelberg Springer 2016
Series:Tourism on the Verge
Subjects:
Tourism > Technological innovations
Tourism > Management
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