Marketing public transit a strategic approach
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Other Authors: | |
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Format: | Book |
Published: |
New York
Praeger
1987
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Series: | Praeger series in public and nonprofit sector marketing
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-87027 | ||
020 | # | # | |a 0275924998 |
090 | 0 | 0 | |a HE4456 |b .M37 1987 |
245 | 1 | 1 | |a Marketing public transit |b a strategic approach |c Christoper H. Lovelock ... [et al.] |
260 | # | # | |a New York |b Praeger |c 1987 |
300 | # | # | |a x, 228 p. |b ill. |c 24 cm |
490 | 1 | # | |a Praeger series in public and nonprofit sector marketing |
504 | # | # | |a Includes bibliographies and index |
650 | # | 0 | |a Local transit |x Marketing |z United States |
700 | 1 | # | |a Lovelock, Christopher H |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=87027 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |
998 | # | # | |a 00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1|| |