Marketing toolkit computer applications for marketing principles

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Bibliographic Details
Main Author:	Schaffer, Robert W
Format:	Book
Published:	Readings, Massachasetts Addsion-Wesley 1986
Subjects:	Marketing > Management > Data processing
Online Access:	Click Here to View Status and Holdings.
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090	0	0	\|a HF5415.125 \|b .S33 1986
100	1	#	\|a Schaffer, Robert W
245	1	1	\|a Marketing toolkit \|b computer applications for marketing principles \|c by R. W. Schaffer
260	#	#	\|a Readings, Massachasetts \|b Addsion-Wesley \|c 1986
300	#	#	\|a xi, 256p. \|b ill. \|c 28 cm \|e 2 computer disk (5 1/2 in.)
650	#	0	\|a Marketing \|x Management \|x Data processing
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=86246
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