How to sell a service guidelines for effective selling in a service business

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Bibliographic Details
Main Author:	McDonald, Malcolm H. B. 1938-
Other Authors:	Leppard, John W
Format:	Unknown
Published:	London Heinemann Professional Publ. 1988
Edition:	2nd ed
Series:	IM marketing series
Subjects:	Service industries > Marketing
Online Access:	Click Here to View Status and Holdings.
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MARC


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245	1	1	\|a How to sell a service \|b guidelines for effective selling in a service business \|c by M.H.B.McDonald and J.W.Leppard
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260	#	#	\|a London \|b Heinemann Professional Publ. \|c 1988
490	1	#	\|a IM marketing series
650	#	0	\|a Service industries \|x Marketing
700	1	#	\|a Leppard, John W
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