Introduction to marketing, advertising and public relations
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Main Author: | |
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Format: | Book |
Published: |
London
MacMillan
1989 (1990 printing)
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Edition: | 3rd ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Item Description: | Includes Index |
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Physical Description: | viii, 290p. ill. 22 cm |
ISBN: | 0333493818 |