Product Development Packaging Design

The role of packaging in product development is critical. This is where the success of a product actually hinges upon. The publication strives as an invaluable referential source for design professional and students alike. It is about incorporation between design, product benefit, product positionin...

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Bibliographic Details
Main Authors: Azhar Abd Jamil (Author), Ghazali Daimin (Author), Ruslan A Rahim (Author)
Format: Book
Language:English
Published: Shah Alam, Selangor Penerbit UiTM Press 2015
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Online Access:Click Here to View Status and Holdings.
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041 0 # |a eng 
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100 0 # |a Azhar Abd Jamil  |e author 
245 1 0 |a Product Development Packaging Design  |c Azhar Abd Jamil, Ghazali Daimin, Ruslan A Rahim 
264 # 1 |a Shah Alam, Selangor  |b Penerbit UiTM Press  |c 2015 
264 # 4 |c ©2015 
300 # # |a vii, 108 pages  |b illustrations  |c 21 cm 
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504 # # |a includes bibliographical references (pages 101) and index 
520 # # |a The role of packaging in product development is critical. This is where the success of a product actually hinges upon. The publication strives as an invaluable referential source for design professional and students alike. It is about incorporation between design, product benefit, product positioning and advertising comes together.  |c Back cover 
546 # # |a Text in English 
650 # 0 |a Product management 
650 # 0 |a New Product  |x Management 
700 0 # |a Ghazali Daimin  |e author 
700 0 # |a Ruslan A Rahim  |e author 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=832181 
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