Product Development Packaging Design

Product Development Packaging Design

Show other versions (2)

The role of packaging in product development is critical. This is where the success of a product actually hinges upon. The publication strives as an invaluable referential source for design professional and students alike. It is about incorporation between design, product benefit, product positionin...

Full description

Saved in:
Bibliographic Details
Main Authors: Azhar Abd Jamil (Author), Ghazali Daimin (Author), Ruslan A Rahim (Author)
Format: Manuscript Book
Language:English
Published: Shah Alam, Selangor Penerbit UiTM Press 2015
Subjects:
Product management
New Product > Management
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Summary:The role of packaging in product development is critical. This is where the success of a product actually hinges upon. The publication strives as an invaluable referential source for design professional and students alike. It is about incorporation between design, product benefit, product positioning and advertising comes together.
Physical Description:vii, 108 pages illustrations 21 cm
Bibliography:includes bibliographical references (pages 101) and index
ISBN:9789673630127

Similar Items