The effective advertiser

Saved in:
Bibliographic Details
Main Author: Brannan, Tom
Corporate Author: Chartered Institute of Marketing
Format: Book
Published: Oxford Butterworth-Heinemann 1993
Series:The Marketing series
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000n a2200000 a 4501
001 wils-83082
020 # # |a 0750617721 
090 0 0 |a HF5823  |b .B7173 1993 
100 1 # |a Brannan, Tom 
245 1 1 |a The effective advertiser  |c Tom Brannan 
260 # # |a Oxford  |b Butterworth-Heinemann  |c 1993 
300 # # |a vii, 189 p.  |b ill.  |c 25 cm 
490 1 # |a The Marketing series 
500 # # |a "Published on behalf of the Chartered Institute of Marketing." 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Advertising 
710 1 # |a Chartered Institute of Marketing 
840 # # |a Marketing series (London, England) 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=83082 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam 
998 # # |a 00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||00500##a002.17.2||