Marketing for keeps building your business by retaining your customers

Marketing for keeps building your business by retaining your customers

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Bibliographic Details
Main Author: Furlong, Carla B
Format: Unknown
Published: New York Wiley 1993
Subjects:
Consumer satisfaction > Case studies > United States
Consumer satisfaction
Customer services
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xii, 244 p. ill. 25 cm
Bibliography:Includes bibliographical references (p. 227-239) and index
ISBN:047154017X

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