ANALYSING QUANTITATIVE SURVEY DATA for BUSINESS and MANAGEMENT STUDENTS

In Analysing Quantitative Survey Data, Jeremy Dawson introduces you to the key elements of analysing quantitative survey data using classical test theory, the measurement theory that underlies the techniques described in the book. The methodological assumptions, basic components and strengths and li...

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Bibliographic Details
Main Author: Dawson, Jeremy (Author)
Format: Manuscript Book
Language:English
Published: Los Angeles SAGE 2017
Series:MASTERING BUSINESS RESEARCH METHODS
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