Management Strategy Achieving Sustained Competitive Advantage
The Third Edition of Management Strategy is for readers from the classroom to the boardroom. It provides a solid foundation in strategic thinking and theory for traditional students and front line employees, while also offering a streamlined reference for the executive practitioner tasked with honi...
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| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York
McGraw-Hill Education
2017
|
| Edition: | Third Edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| 100 | 1 | # | |a Marcus, Alfred A. |e author |
| 245 | 1 | 0 | |a Management Strategy |b Achieving Sustained Competitive Advantage |c Alfred A. Marcus / Anne N. Cohen |
| 250 | # | # | |a Third Edition |
| 264 | # | 1 | |a New York |b McGraw-Hill Education |c 2017 |
| 264 | # | 4 | |c ©2017 |
| 300 | # | # | |a xix, 247 pages |b illustrations |c 23 cm |
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| 500 | # | # | |a Includes index |
| 520 | # | # | |a The Third Edition of Management Strategy is for readers from the classroom to the boardroom. It provides a solid foundation in strategic thinking and theory for traditional students and front line employees, while also offering a streamlined reference for the executive practitioner tasked with honing an organization's competitive edge in today's dynamic, and often uncertain, global business climate. |
| 650 | # | 0 | |a Strategic planning |
| 650 | # | 0 | |a Management |
| 650 | # | 0 | |a Competition |
| 700 | 1 | # | |a Cohen, Anne N. |e author |
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Management strategy achieving sustained competitive advantage