Management Strategy Achieving Sustained Competitive Advantage

Management Strategy Achieving Sustained Competitive Advantage

The Third Edition of Management Strategy is for readers from the classroom to the boardroom. It provides a solid foundation in strategic thinking and theory for traditional students and front line employees, while also offering a streamlined reference for the executive practitioner tasked with honi...

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Bibliographic Details
Main Authors: Marcus, Alfred A. (Author), Cohen, Anne N. (Author)
Format: Book
Language:English
Published: New York McGraw-Hill Education 2017
Edition:Third Edition
Subjects:
Strategic planning
Management
Competition
Online Access:Click Here to View Status and Holdings.
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Summary:The Third Edition of Management Strategy is for readers from the classroom to the boardroom. It provides a solid foundation in strategic thinking and theory for traditional students and front line employees, while also offering a streamlined reference for the executive practitioner tasked with honing an organization's competitive edge in today's dynamic, and often uncertain, global business climate.
Item Description:Includes index
Physical Description:xix, 247 pages illustrations 23 cm
ISBN:9781259255489

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