The marketer's guide to public relations how today's top companies are using the new PR to gain a competitive edge

The marketer's guide to public relations how today's top companies are using the new PR to gain a competitive edge

Show other versions (2)
Saved in:
Bibliographic Details
Main Author: Harris, Thomas L 1931-
Other Authors: Kotler, Philip
Format: Book
Published: New York John Wiley 1993
Subjects:
Marketing > Management
Public relations > Corporations
Corporate sponsorship
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

Similar Items

Similar Items