Smart Retail Winning ideas and strategies from the most successful retailers in the world

• Main Author: Hammond, Richard (Author)
• Format: Book
• Language: English
• Published: Harlow, England Pearson Education 2017
• Edition: Fourth edition
• Subjects: Retail trade > Management
• Online Access: Click Here to View Status and Holdings.
• Item Description: Includes index.
• Physical Description: xix, 329 pages illustrations 29 cm
• ISBN: 9781292082202

Smart Retail reveals what the most successful retailers in the world know and how you can apply their secrets to your own business. Fully revised and updated, this new edition includes the latest success stories, new ideas and strategic and tactical thinking to help grow your sales. Based on one simple question, which Richard Hammond posed to the world's leading retailers: 'What makes you so good?', Smart Retail shows you how to use some of the best winning ideas, strategies and tactical thinking. Discover the secrets of great retailing Boost sales with practical advice from the best retailers in the world Learn how to delight customers and keep them coming back for more Covering everything from creating the ultimate retail experience to understanding your customer and the importance of a motivated team, this is the book that will equip managers, ambitious team-workers, retail entrepreneurs and indeed anybody who sells direct to customers, with practical winning ideas and strategies.