International marketing planning and practice

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Bibliographic Details
Main Author: Samli, A. Coskun
Other Authors: Hill, John S. 1951-, Still, Richard Ralph 1921-
Format: Book
Published: New York Macmillan International 1993
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Description
Physical Description:xxiii, 456 p. ill., maps (some col.) 25 cm
Bibliography:Includes bibliographical references and indexes
ISBN:0024055506