business essentials

business essentials

Show other versions (10)

The recent events in domestic and global economies are presenting unprecedented challenges, excitement, and disappointments for business-and a need for a change in Introduction to Business courses and texts. Business Essentials captures the widespread significance of these developments and presents...

Full description

Saved in:
Bibliographic Details
Main Authors: Ebert, Ronald J (Author), Griffin, Ricky W. (Author)
Format: Book
Language:English
Published: Boston Pearson 2017
Edition:Eleventh edition
Subjects:
Entrepreneurship
Business enterprises
Industrial management
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000nam a2200000#i 4501
001 wils-765900
005 2019818113212
008 200316t2017 MAU af# ##001 |deng#D
020 # # |a 1292152249  |q paperback 
020 # # |a 9781292152240  |q paperback 
040 # # |a OCLC  |d UiTM  |e rda 
041 0 # |a eng 
090 0 0 |a HD70.U5  |b .E2 2017 
100 1 # |a Ebert, Ronald J  |e author 
245 1 0 |a business essentials  |c Ronald J. Ebert, Ricky W. Griffin 
250 # # |a Eleventh edition  |b Global edition 
264 # 1 |a Boston  |b Pearson  |c 2017 
264 # 4 |c ©2017 
300 # # |a 692 pages  |b illustrations (black and white, and colour), maps (colour)  |c 28 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
504 # # |a Includes bibliographical references and index 
505 0 # |a Part 1: The Contemporary Business World1. The U.S. Business Environment 2. Understanding Business Ethics and Social Responsibility 3. Entrepreneurship, New Ventures, and Business Ownership 4. Understanding the Global Context of Business Part 2: Managing the Business5. Managing the Business 6. Organizing the Business 7. Operations Management and Quality Part 3: People in Organizations8. Employee Behavior and Motivation 9. Leadership and Decision Making 10. Human Resource Management and Labor Relations Part 4: Principles of Marketing: Building Relationships with Customers for Competitive Advantage11. Marketing Processes and Consumer Behavior 12. Developing and Pricing Products 13. Distributing and Promoting Products Part 5: Managing Information for Better Business Decisions14. Information Technology (IT) for Business15. The Role of Accountants and Accounting Information Part 6: The Financial System and Issues in Financial Management16. Understanding Money and the Role of Banking17. Managing Business Finances AppendicesAppendix I: Risk Management Appendix II: The Legal Context of BusinessAppendix III: Managing Your Personal FinancesAppendix IV: Unions and Labor Management GlossaryIndex 
520 # # |a The recent events in domestic and global economies are presenting unprecedented challenges, excitement, and disappointments for business-and a need for a change in Introduction to Business courses and texts. Business Essentials captures the widespread significance of these developments and presents their implications on businesses today. The Eleventh Edition includes new real-world examples and research findings, helping students to see how entrepreneurs are putting into practice the concepts that they are learning, and making this text the most current and relevant one available on the market today. 
526 8 # |a DBM  |b BMMG 100  |5 Intec Education College 
650 # 0 |a Entrepreneurship 
650 # 0 |a Business enterprises 
650 # 0 |a Industrial management 
700 1 # |a Griffin, Ricky W.  |e author 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=765900 
998 # # |a 00250##a002.5.2||00250##b002.5.3||00264#1a002.8.2||00264#1b002.8.4||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||00520##a007.2||00520##b007.2|| 

Similar Items