Marketing research an applied orientation

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Bibliographic Details
Main Author: Malhotra, Naresh K
Format: Book
Published: Englewood Cliff, New Jersey Prentice-Hall, Inc 1993
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Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:vi, 337 p. 28 cm
Bibliography:Includes bibliographical references and index
ISBN:9780135553848
0135553849