Public relations strategies and tactics

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Bibliographic Details
Other Authors: Wilcox, Dennis L., Cameron, Glen T.
Format: Unknown
Published: New York Pearson Longman 2012
Edition:10th ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 9780205770885 (hbk.) 
040 # # |a DLC  |d UiTM 
090 0 0 |a HM1221  |b .P8 2012 
245 0 0 |a Public relations  |b strategies and tactics  |c Dennis L. Wilcox, Glen T. Cameron 
250 # # |a 10th ed 
260 # # |a New York  |b Pearson Longman  |c 2012 
300 # # |a 594 p.  |b col. ill.  |c 26 cm 
504 # # |a Includes bibliographical references (p[575]-581) and index 
526 8 # |a PRO 543  |b MC243  |5 MC 
526 # # |a Publicity and Events Management  |b Bachelor of Masscomm (Hons) Broadcasting  |5 Faculty Of Communication & Media Studies 
650 # 0 |a Public relations 
700 1 # |a Wilcox, Dennis L. 
700 # # |a Cameron, Glen T. 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=765359 
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