CONSUMER BEHAVIOR
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
Upper Saddle River, N.J.
Pearson Prentice Hal
2004
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Edition: | EIGHTH EDITION |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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001 | wils-763969 | ||
005 | 2018023144815 | ||
008 | 180123s2004 NJU a## ##001 ENG#D | ||
020 | # | # | |a 0130491756 |q paperback |
020 | # | # | |a 9780130491756 |q paperback |
040 | # | # | |a DLC |d UiTM |e rda |
041 | # | # | |a eng |
090 | 0 | 0 | |a HF5415.32 |b .S35 2004 |
100 | 1 | # | |a Schiffman, Leon G. |e author |
245 | 1 | 0 | |a CONSUMER BEHAVIOR |c Leon G. Schiffman, Leslie Lazar Kanuk |
250 | # | # | |a EIGHTH EDITION |
264 | # | 1 | |a Upper Saddle River, N.J. |b Pearson Prentice Hal |c 2004 |
264 | # | 4 | |c ©2004 |
300 | # | # | |a xxiv, 587pages |b colour illustrations |c 27 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
504 | # | # | |a Includes bibliographical references and indexes |
526 | 0 | # | |a CTU 3XX |b IC 120 |5 ACIS |
526 | 0 | # | |a Islamic Consumer Behavior |b Diploma Pengurusan Halal |5 Akademi Pengajian Islam Kontemporari |
650 | # | 0 | |a Consumer behavior |
650 | # | 0 | |a Motivation research (Marketing) |
650 | # | 0 | |a Consumers Motivation research (Marketing) |
650 | # | 0 | |a Diffusion of innovations |
700 | 1 | # | |a Kanuk, Leslie Lazar |e co-author |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=763969 |
998 | # | # | |a 00250##a002.5.2||00250##b002.5.3||00264#1a002.8.2||00264#1b002.8.4||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1|| |