MARKETING YOUR event planning BUSINESS A Creative Approach to Gaining the Competitive Edge

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Bibliographic Details
Main Author: Allen, Judy 1952- (Author)
Format: Book
Published: Mississauga, Ontario John Wiley & Sons 2013
Subjects:
Online Access:Click Here to View Status and Holdings.
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005 201772112423
008 171204s2013 XXC # b 000 ENG D
008 131125s2013 onc # b 0 eng
020 # # |a 9781118514450  |q paperback 
020 # # |a 0470833874  |q paperback 
040 # # |a DLC  |d UiTM  |e rda 
090 0 0 |a GT3405  |b .A554 2013 
100 1 # |a Allen, Judy  |d 1952-  |e author 
245 1 0 |a MARKETING YOUR event planning BUSINESS  |b A Creative Approach to Gaining the Competitive Edge  |c Judy Allen 
264 # 1 |a Mississauga, Ontario  |b John Wiley & Sons  |c 2013 
264 # 4 |c ©2013 
300 # # |a xxii, 252 pages  |c 23 cm 
336 # # |a text  |b txt  |2 rdacontent 
337 # # |a unmediated  |b n  |2 rdamedia 
338 # # |a volume  |b nc  |2 rdacarrier 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Special Events  |x Planning 
650 # 0 |a Special Events Industry  |x Marketing 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=761783 
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