Operations Management An Asian Perspective

Operations Management An Asian Perspective

The book discusses the Asian economic crisis and its impact on marketing activities in the region. This second edition captures the new challenges for regional marketers and proposes fresh ways of thinking about them.

Saved in:
Bibliographic Details
Main Authors: Stevenson, William J. (Author), Sum Chee Chuong (Author)
Format: Book
Language:English
Published: Singapore McGraw Hill 2010
©2010
Subjects:
Production Management
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000ntm a2200000#i 4501
001 wils-760064
005 20171124104453
008 180412t2007 NYU ae# ##0 # ENG#D
020 # # |a 9780071270625 (pbk.)  |q paperback 
020 # # |a 0071270620 (pbk.) 
040 # # |a DLC  |d UiTM  |e rda 
041 0 # |a eng 
090 # # |a TS155  |b .S7824 2010 
100 1 # |a Stevenson, William J.  |e author 
245 1 0 |a Operations Management  |b An Asian Perspective  |c William J. Stevenson, Sum Chee Chuong 
264 # 1 |a Singapore  |b McGraw Hill  |c 2010 
264 # 1 |c ©2010 
300 # # |a xxvii, 859 pages  |b colour, illustration  |c 28 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
504 # # |a Includes bibliographical references and index 
520 # # |a The book discusses the Asian economic crisis and its impact on marketing activities in the region. This second edition captures the new challenges for regional marketers and proposes fresh ways of thinking about them. 
650 # 0 |a Production Management 
700 1 # |a Sum Chee Chuong  |e author 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=760064 
998 # # |a 00264#1a006.2.2||00264#1b006.2.2||01264#1a006.2.2||01264#1b006.2.2||00300##a006.2.2||00300##b006.2.2||00300##c006.2.2||00520##a006.2.2||00520##b006.2.2|| 

Similar Items