Contemporary cases in consumer behavior

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Bibliographic Details
Main Author:	Blackwell, Roger D
Other Authors:	Talarzyk, W. Wayne, Blackwell, Kristina S
Format:	Unknown
Published:	Fort Worth Dryden Press 1993
Edition:	4th ed
Subjects:	Marketing research > Case studies Consumer behavior > Case studies
Online Access:	Click Here to View Status and Holdings.
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