Great advertising campaigns how they achieve both creative and business objectives

Great advertising campaigns how they achieve both creative and business objectives

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Bibliographic Details
Main Author: Ind, Nicholas
Format: Unknown
Published: London Kogan Page 1993
Subjects:
Advertising campaigns > United States
Advertising campaigns
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:223 p. ill. 25 cm
Bibliography:Includes bibliographical references (p. [219] and index
ISBN:0749405368

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