AMA handbook for customer satisfaction

Saved in:

Bibliographic Details
Main Author:	Dutka, Alan F
Corporate Author:	American Marketing Asoociation
Format:	Book
Published:	Lincolnwood, Ill., U.S.A. NTC Business Books 1994
Subjects:	Consumers > Research Consumer satisfaction > Research
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000n a2200000 a 4501
001	wils-75054
020	#	#	\|a 0844234540
090	0	0	\|a HF5415.3 \|b .D88 1994
100	1	#	\|a Dutka, Alan F
245	1	1	\|a AMA handbook for customer satisfaction \|c Alan Dutka
260	#	#	\|a Lincolnwood, Ill., U.S.A. \|b NTC Business Books \|c 1994
300	#	#	\|a viii, 231 p. \|b ill. \|c 24 cm
500	#	#	\|a At head of title: American Marketing Association
504	#	#	\|a Includes bibliographical references (p. 219-222) and index
650	#	0	\|a Consumers \|x Research
650	#	0	\|a Consumer satisfaction \|x Research
710	1	#	\|a American Marketing Asoociation
740	1	#	\|a Handbook for customer satisfaction
740	#	#	\|a Customer satisfaction
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=75054
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam