Beyond mind games the marketing power of psychographics

Beyond mind games the marketing power of psychographics

Saved in:

Bibliographic Details
Main Author:	Piirto, Rebecca 1958-
Format:	Unknown
Published:	Ithaca, NY American Demographics Books 1991
Subjects:	Consumer behavior Marketing research Psychographics
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

Similar Items

Cross-national consumer psychographics
Published: (2000)

Consumer profiles an introduction to psychographics
by: Gunter, Barrie
Published: (1992)

Market segmentation using demographics, psychographics, and other segmentation techniques to uncover and exploit new markets
by: Weinstein, Art
Published: (1987)

MARKET SEGMENTATION using demographics, psychographics and other niche marketing techniques to predict and model customer behaviour
by: Weinstein, Art
Published: (1994)

Handbook of market segmentation strategic targeting for business and technology firms
by: Weinstein, Art
Published: (2004)

Handbook of marketing scales multi-item measures for marketing and consumer behavior research
Published: (2011)

Handbook of marketing scales multi-item measures for marketing and consumer behavior research
by: Bearden, William O. 1945-
Published: (1993)

Commitment-led marketing the key to brand profits is in the customer's mind
by: Hofmeyr, Jan
Published: (2000)

Consumer behavior
by: Engel, James F
Published: (1990)

Consumer behavior
by: Engel, James F
Published: (1986)

Consumer behavior
by: Blackwell, Roger D.
Published: (2012)

Essentials of consumer behavior concepts and applications
by: Block, Carl E
Published: (1979)

Consumer behavior
by: Engel, James F
Published: (1968)

Applied consumer behaviour
by: Evans, Martin Martin J
Published: (1996)

Consumer behavior
by: Engel, James F
Published: (1993)

Consumer behavior
by: Engel, James F
Published: (1995)

Competition for consumer a study of the changing channels of distribution
by: Fulop, Chrisrina
Published: (1964)

Consumer behavior
by: Blackwell, Roger D.
Published: (2006)

Handbook of research on managing and influencing consumer behavior
Published: (2015)

Consumer behavior
by: Blackwell, Roger D.
Published: (2001)

Consumer behavior and the practice of marketing
by: Runyon, Kenneth E
Published: (1987)

Consumer behavior and marketing action
by: Assael, Henry
Published: (1995)

Consumer behavior and marketing action
by: Assael, Henry
Published: (1998)

Consumer behavior and marketing action
by: Assael, Henry
Published: (1987)

Consumer behavior and marketing action
by: Assael, Henry
Published: (1987)

Consumer behavior and marketing action
by: Assael, Henry
Published: (1984)

Targeting the trendsetting consumer how to market your product or service to influential buyers
by: Zandl, Irma
Published: (1992)

Advances in consumer marketing
Published: (1994)

Consumer behavior and marketing strategy
by: Peter, J. Paul
Published: (1999)

Consumer behavior and marketing strategy
by: Peter, J. Paul
Published: (1996)

Consumer behavior and marketing strategy
by: Peter, J. Paul
Published: (1990)

Consumer behavior & marketing strategy
by: Peter, J. Paul
Published: (2010)

Consumer behavior and marketing strategy
by: Peter, J. Paul
Published: (1999)

Consumer behavior and marketing strategy
by: Peter, J. Paul
Published: (1993)

Consumer behavior and marketing strategy
by: Peter, Paul J
Published: (2002)

China's Super Consumers What 1 billion customers want and how to sell it to them
by: Chan, Savio
Published: (2014)

Contemporary issues in marketing and consumer behaviour
by: Parsons, Elizabeth
Published: (2009)

Consumer behavior
by: Harrell, Gilbert D
Published: (1986)

Consumer choice
by: Foxall, G. R
Published: (1983)

Consumer behaviour analysis
Published: (2002)