Preparing the marketing plan

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Bibliographic Details
Main Author:	Parmerlee, David
Corporate Author:	American Marketing Association
Format:	Book
Published:	Lincolnwood, Ill., USA NTC Business Books 1993
Series:	American Marketing Association marketing toolbox
Subjects:	Strategic planning Marketing > Management
Online Access:	Click Here to View Status and Holdings.
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090	0	0	\|a HF5415.13 \|b .P3248 1993
100	1	#	\|a Parmerlee, David
245	1	1	\|a Preparing the marketing plan \|c David Parmerlee
260	#	#	\|a Lincolnwood, Ill., USA \|b NTC Business Books \|c 1993
300	#	#	\|a xii, 138 p. \|b ill. \|c 28 cm
490	1	#	\|a American Marketing Association marketing toolbox
500	#	#	\|a "American Marketing Association"--Cover.
650	#	0	\|a Strategic planning
650	#	0	\|a Marketing \|x Management
710	1	#	\|a American Marketing Association
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=74536
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040	#	#	\|a Shah Alam