Magnet marketing the ultimate strategy for attracting and holding customers

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Bibliographic Details
Main Author:	Graham, John R. (John Rushtond1931-
Other Authors:	Bennett, Steven J. 1951-
Format:	Book
Published:	New York Wiley 1991
Subjects:	Consumer satisfaction Customer services Marketing > Management
Online Access:	Click Here to View Status and Holdings.
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090	#	#	\|a HF5415.13 \|b .G68 1991
100	#	#	\|a Graham, John R. \|q (John Rushtond1931-
245	#	#	\|a Magnet marketing \|b the ultimate strategy for attracting and holding customers \|c John R. Graham with Steven J. Bennett
260	#	#	\|a New York \|b Wiley \|c 1991
300	#	#	\|a xiv, 242 p. \|c 24 cm
500	#	#	\|a Includes index.
650	#	0	\|a Consumer satisfaction
650	#	0	\|a Customer services
650	#	0	\|a Marketing \|x Management
700	#	#	\|a Bennett, Steven J. \|d 1951-
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=70758
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