Marketing contemporary concepts and practices

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Bibliographic Details
Main Author:	Schoell, William F
Other Authors:	Guiltinan, Joseph P
Format:	Unknown
Published:	Boston Allyn and Bacon 1992
Edition:	5th ed
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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MARC


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020	#	#	\|a 0205131506
090	0	0	\|a HF5415 \|b .S357 1992
100	1	#	\|a Schoell, William F
245	1	1	\|a Marketing \|b contemporary concepts and practices \|c William F. Schoell, Joseph P. Guiltinan
250	#	#	\|a 5th ed
260	#	#	\|a Boston \|b Allyn and Bacon \|c 1992
300	#	#	\|a xxvi, 781 p. \|b col. ill. \|c 25 cm
504	#	#	\|a Includes bibliographical references and index.
650	#	0	\|a Marketing
700	1	#	\|a Guiltinan, Joseph P
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=70687
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
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