The marketing imagination

Saved in:

Bibliographic Details
Main Author:	Levitt, Theodore 1925-
Format:	Unknown
Published:	New York Free Press 1986
Edition:	New, expanded ed
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000n a2200000 a 4501
001	wils-70473
020	#	#	\|a 0029190908
090	0	0	\|a HF5415 \|b .L482 1986
100	1	#	\|a Levitt, Theodore \|c 1925-
245	1	1	\|a The marketing imagination \|c Theodore Levitt
250	#	#	\|a New, expanded ed
260	#	#	\|a New York \|b Free Press \|c 1986
300	#	#	\|a xxv, 238 p. \|b ill. \|c 25 cm
504	#	#	\|a Includes bibliographical references and index.
650	#	0	\|a Marketing
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=70473
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
998	#	#	\|a 00250##a002.5.2\|\|00260##a002.8.2\|\|00260##b002.8.4\|\|00260##c002.7.6\|\|00300##a003.4.1\|\|00300##b003.6.1\|\|00300##c003.5.1\|\|