Direct marketing

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Bibliographic Details
Main Author: Katzenstein, Herbert
Other Authors: Sachs, William S. 1919-
Format: Book
Published: New York Macmillan Pub. Co. 1992
Edition:2nd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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090 0 0 |a HF5415.126  |b .K38 1992 
100 1 # |a Katzenstein, Herbert 
245 1 1 |a Direct marketing  |c Herbert Katzenstei, Wiliam S. Sachs 
250 # # |a 2nd ed 
260 # # |a New York  |b Macmillan Pub. Co.  |c 1992 
300 # # |a xiii, 514 p.  |b ill.  |c 24 cm 
500 # # |a Includes index. 
650 # 0 |a Direct marketing 
700 1 # |a Sachs, William S.  |d 1919- 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=70411 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam