International marketing
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Main Author: | |
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Format: | Book |
Published: |
Homewood, IL
Irwin
1993
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Edition: | 8th ed |
Series: | The Irwin series in marketing
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-70025 | ||
020 | # | # | |a 0256105138 |
090 | # | # | |a HF1009.5 |b .C35 1993 |
100 | # | # | |a Cateora, Philip R |
245 | # | # | |a International marketing |c Philip R. Cateora |
250 | # | # | |a 8th ed |
260 | # | # | |a Homewood, IL |b Irwin |c 1993 |
300 | # | # | |a xxiv, 776 p. |b ill. (some col.), maps |c 24 cm |
490 | # | # | |a The Irwin series in marketing |
504 | # | # | |a Includes bibliographical references and indexes. |
650 | # | 0 | |a International business enterprises |
650 | # | 0 | |a Export marketing |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=70025 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |