Strategic marketing management text and cases

Strategic marketing management text and cases

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Bibliographic Details
Main Author: Ferrell, O. C. (Odies Collins)
Other Authors: Ferrel, Odies Collins, Lucas, George H, Luck, David Johnston
Format: Book
Published: Cincinnati, Ohio South-Western Publishing Co. 1994
Subjects:
Marketing > Management
Online Access:Click Here to View Status and Holdings.
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Strategic marketing management text and cases

Strategic marketing management text and cases by Ferrell, O. C

Published 1994
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Strategic marketing management text and cases

Strategic marketing management text and cases by Ferrell, O.C

Published 1994
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Book
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