New Venture Creation ENTREPRENEURSHIP FOR THE 21st CENTURY
New Venture Creation: Entrepreneurship for the 21st Century is about the process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. The book presents the substantial body of knowledge about the entrepreneurial process in a pragmatic way - through t...
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Main Authors: | , |
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Format: | Manuscript Book |
Language: | English |
Published: |
New York, NY
McGraw-Hill Education
2016
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Edition: | Tenth Edition |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Summary: | New Venture Creation: Entrepreneurship for the 21st Century is about the process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. The book presents the substantial body of knowledge about the entrepreneurial process in a pragmatic way - through text, case studies, and hands-on exercises - to help readers compress their learning curves, reduce their ultimate risk and pain, and allow them to gain more from their subsequent entrepreneurial experiences. |
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Physical Description: | xx, 484 pages illustrations 28 cm |
Bibliography: | Includes bibliographical references and index |
ISBN: | 9780077862480 |