New Venture Creation ENTREPRENEURSHIP FOR THE 21st CENTURY

New Venture Creation: Entrepreneurship for the 21st Century is about the process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. The book presents the substantial body of knowledge about the entrepreneurial process in a pragmatic way - through t...

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Bibliographic Details
Main Authors: Spinelli, Stephen Jr (Author), Adams, Robert J. (Author)
Format: Book
Language:English
Published: New York, NY McGraw-Hill Education 2016
Edition:Tenth Edition
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Online Access:Click Here to View Status and Holdings.
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Summary:New Venture Creation: Entrepreneurship for the 21st Century is about the process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. The book presents the substantial body of knowledge about the entrepreneurial process in a pragmatic way - through text, case studies, and hands-on exercises - to help readers compress their learning curves, reduce their ultimate risk and pain, and allow them to gain more from their subsequent entrepreneurial experiences.
Physical Description:xx, 484 pages illustrations 28 cm
Bibliography:Includes bibliographical references and index
ISBN:9780077862480