International marketing

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Bibliographic Details
Main Author: Paliwoda, Stanley J
Corporate Author: Chartered Institute of Marketing
Format: Book
Published: Oxford Butterworth Heinemann 1993
Edition:2nd ed
Series:The Marketing series
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Item Description:"Published on behalf of the Chartered Institute of Marketing."
Physical Description:xxii, 706 p. ill. 25 cm
Bibliography:Includes bibliographical references and index.
ISBN:0750604247