Successful advertising research methods

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Bibliographic Details
Main Author:	Haskins, Jack B. 1922-
Other Authors:	Kendrick, Alice
Format:	Book
Published:	Lincolnwood, Ill. NTC Business Books 1993
Subjects:	Advertising > Research
Online Access:	Click Here to View Status and Holdings.
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001	wils-68268
020	#	#	\|a 0844231894
090	#	#	\|a HF5814 \|b .H38 1993
100	#	#	\|a Haskins, Jack B. \|c 1922-
245	#	#	\|a Successful advertising research methods \|c Jack Haskins & Alice Kendrick
260	#	#	\|a Lincolnwood, Ill. \|b NTC Business Books \|c 1993
300	#	#	\|a 453 p. \|b ill. \|c 24 cm
500	#	#	\|a Includes bibliographical references and index.
650	#	0	\|a Advertising \|x Research
700	#	#	\|a Kendrick, Alice
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=68268
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
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