Market research and analysis
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Main Author: | |
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Format: | Book |
Published: |
Homewood, IL.
Irwin
1989
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Edition: | 3rd ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-67828 | ||
020 | # | # | |a 0256070385 |
090 | 0 | 0 | |a HF5415.2 |b .L388 1989 |
100 | 1 | # | |a Lehmann, Donald R |
245 | 1 | 0 | |a Market research and analysis |c Donald R. Lehmann |
250 | # | # | |a 3rd ed |
260 | # | # | |a Homewood, IL. |b Irwin |c 1989 |
300 | # | # | |a xvi, 879 p. |b ill. |c 24 cm |
504 | # | # | |a Includes bibliographies and index. |
650 | # | 0 | |a Marketing research |v Problems, exercises, etc. |
650 | # | 0 | |a Marketing research |v Problems, exercises, etc. |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=67828 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |
998 | # | # | |a 00250##a002.5.2||00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1|| |