International marketing
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
Chicago
Dryden Press
1991
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| Edition: | 5th ed |
| Series: | The Dryden Press series in marketing
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| LEADER | 00000n a2200000 a 4501 | ||
|---|---|---|---|
| 001 | wils-67590 | ||
| 020 | # | # | |a 0030327679 |
| 090 | # | # | |a HF1416 |b .T48 1991 |
| 100 | # | # | |a Terpstra, Vern |
| 245 | # | # | |a International marketing |c Vern Terpstra, Ravi Sarathy |
| 250 | # | # | |a 5th ed |
| 260 | # | # | |a Chicago |b Dryden Press |c 1991 |
| 300 | # | # | |a xxii, 714 p. |b ill. |c 25 cm |
| 490 | # | # | |a The Dryden Press series in marketing |
| 504 | # | # | |a Includes bibliographical references and indexes. |
| 650 | # | 0 | |a Export marketing |x Management |
| 700 | # | # | |a Sarathy, Ravi |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=67590 |
| 964 | # | # | |c BOK |d 01 |
| 040 | # | # | |a Shah Alam |
| 998 | # | # | |a 00100##a0011.2.2||00245##a002.3.2||00245##c002.3.2||00250##a002.5.2||00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||00490##a002.12.2||00700##a0011.2.2|| |
International marketing