Managerial Economics
Managerial Economic, Fourth Edition, has been thoroughly updated and revised to reflect the complex business environment within which today's managers make decisions. Painstaking actions have been taken to ensure the accuracy, currency, and relevancy of the new edition. Professors Petersen and...
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Main Authors: | , |
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Format: | Book Chapter |
Language: | English |
Published: |
Petaling Jaya, Selangor
Pearson Malaysia Sdn. Bhd.
2008
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Edition: | Fourth Edition |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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020 | # | # | |a 9789833927647 |q paperback |
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090 | 0 | 0 | |a HF563 |b .P47 2008 |
100 | 1 | # | |a Petersen, H. Craig |e author |
245 | 1 | 0 | |a Managerial Economics |c H. Craig Petersen, W. Cris Lewis |
250 | # | # | |a Fourth Edition |
264 | # | 1 | |a Petaling Jaya, Selangor |b Pearson Malaysia Sdn. Bhd. |c 2008 |
264 | # | 4 | |c ©2008 |
300 | # | # | |a xvi, 672 pages |b colour illustration |c 24 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
500 | # | # | |a Includes index |
520 | # | # | |a Managerial Economic, Fourth Edition, has been thoroughly updated and revised to reflect the complex business environment within which today's managers make decisions. Painstaking actions have been taken to ensure the accuracy, currency, and relevancy of the new edition. Professors Petersen and Lewis provide students with a complete introduction to the basic principles of microeconomics while demonstrating how application of economic theory can improve management decision making. This approach involves first introducing the basic concepts of managerial economics and then using the principles to analyse decisions faced by managers. Numerous case studies and solved problems are included throughout the book to highlight the application of important principles. |
650 | # | 0 | |a Managerial Economics |
700 | 1 | # | |a Lewis, W. Cris |e author |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=668996 |
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