Contemporary marketing

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Bibliographic Details
Main Author:	Boone, Louis E
Other Authors:	Kurtz, David L
Format:	Unknown
Published:	Fort Worth, TX Dryden Press 1992
Edition:	7th ed
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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MARC


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020	#	#	\|a 0030753643
090	#	#	\|a HF5415 \|b .B53 1992
100	#	#	\|a Boone, Louis E
245	#	#	\|a Contemporary marketing \|c Louis E. Boone, David L. Kurtz
250	#	#	\|a 7th ed
260	#	#	\|a Fort Worth, TX \|b Dryden Press \|c 1992
300	#	#	\|a xxvii, 683, [49] p. \|b col. ill. \|c 29 cm
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Marketing
700	#	#	\|a Kurtz, David L
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=66240
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
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