Strategic Management Competitiveness and Globalization : concepts and cases

Strategic Management Competitiveness and Globalization : concepts and cases

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This text explains how firms achieve strategic competitiveness, emphasising integration of resources and capabilities to obtain a sustained competitive advantage. The text integrates the resource-based view of the firm with the more traditional model.

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Bibliographic Details
Main Authors: Hitt, Michael A. (Author), Ireland, R. Duane (Author)
Format: Book
Language:English
Published: United States Thomson South-Western 2003
Edition:Fifth edition
Subjects:
Strategic planning
Industrial management
Online Access:Click Here to View Status and Holdings.
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