Strategic market planning the pursuit of competitive advantage

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Bibliographic Details
Main Author: Day, George S
Format: Unknown
Published: St. Paul West Pub. Co. 1984
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Online Access:Click Here to View Status and Holdings.
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001 wils-65583
020 # # |a 0314778845 
090 0 0 |a HD30.28  |b .D39 1984 
100 1 # |a Day, George S 
245 1 1 |a Strategic market planning  |b the pursuit of competitive advantage  |c George S. Day 
260 # # |a St. Paul  |b West Pub. Co.  |c 1984 
300 # # |a xvi, 237 p.  |b ill.  |c 25 cm 
500 # # |a Includes index. 
504 # # |a Bibliography: p. 215-223. 
650 # 0 |a Competition 
650 # 0 |a Marketing research 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=65583 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam 
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