Marketing, principles and applications

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Bibliographic Details
Main Author:	Gaedeke, Ralph M
Other Authors:	Tootelian, Dennis H
Format:	Unknown
Published:	St. Paul West Pub. Co. 1983
Subjects:	Marketing Marketing > Case studies
Online Access:	Click Here to View Status and Holdings.
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MARC


LEADER	00000n a2200000 a 4501
001	wils-65582
020	#	#	\|a 0314696490
090	0	0	\|a HF5415 \|b .G28 1983
100	1	#	\|a Gaedeke, Ralph M
245	1	1	\|a Marketing, principles and applications \|c Ralph M. Gaedeke, Dennis H. Tootelian
260	#	#	\|a St. Paul \|b West Pub. Co. \|c 1983
300	#	#	\|a xxxiii, 631 p. \|b ill. \|c 26 cm
504	#	#	\|a Includes bibliographical references and indexes.
650	#	0	\|a Marketing
650	#	0	\|a Marketing \|x Case studies
700	1	#	\|a Tootelian, Dennis H
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=65582
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
998	#	#	\|a 00260##a002.8.2\|\|00260##b002.8.4\|\|00260##c002.7.6\|\|00300##a003.4.1\|\|00300##b003.6.1\|\|00300##c003.5.1\|\|