Marketing, principles and applications

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Bibliographic Details
Main Author:	Gaedeke, Ralph M
Other Authors:	Tootelian, Dennis H
Format:	Unknown
Published:	St. Paul West Pub. Co. 1983
Subjects:	Marketing Marketing > Case studies
Online Access:	Click Here to View Status and Holdings.
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Description
Physical Description:	xxxiii, 631 p. ill. 26 cm
Bibliography:	Includes bibliographical references and indexes.
ISBN:	0314696490

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