Megabrands how to build them, how to beat them

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Bibliographic Details
Main Author:	Loden, D. John
Format:	Book
Published:	Homewood, Ill. Business One Irwin 1992
Subjects:	Product management > United States Brand name products > United States
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

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100	1	#	\|a Loden, D. John
245	1	1	\|a Megabrands \|b how to build them, how to beat them \|c by D. John Loden
260	#	#	\|a Homewood, Ill. \|b Business One Irwin \|c 1992
300	#	#	\|a xix, 225p. \|b ill. \|c 24cm
650	#	0	\|a Product management \|z United States
650	#	0	\|a Brand name products \|z United States
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=64827
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