Persuasive communication campaigns

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Bibliographic Details
Main Author:	Pfau, Michael
Other Authors:	Parrott, Roxanne
Format:	Book
Published:	Boston Allyn and Bacon 1993
Subjects:	Electioneering Campaign speeches Communication Persuasion (Psychology Advocacy advertising Advertising campaigns
Online Access:	Click Here to View Status and Holdings.
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Description
Physical Description:	xiii, 434 p. ill. 25 cm
Bibliography:	Includes bibliographical references and index
ISBN:	0205139779

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